Channel 7


10 metre hemisphere dome for Channel 7

Event: “Seven Experience”

Venue:  Sydney Royal Show. Melbourne Royal Show.  2019

Event Management:  Usual Suspects Creative

Dome Canopy & Printing:  Fabric Solutions

Dome Frame:  The Dome Company

Custom internal raised timber flooring:  Bestoked



Multiple varying logos in different positions of cover.

Large removable ‘window’ at front of dome


The required multiple logso and digital images were expertly plotted onto the 10 metre hemisphere by Johann Kwiatkowski, graphic artist with Fabric Solutions.

The removable clear vinyl section was executed with velcro and dutch lacing.  A smaller exit door was placed for back of house.

Setup and execution

The 10 metre dome was built in Sydney and Melbourne, taking around 4 hours to erect using The Dome Company’s proprietary lifting equipment.

A raised timber flooring was created to fit the interior of the dome perfectly. Wheelchair access ramp was included.

Custom lightweight covers were made to dress the 8 x 500kgs ballast blocks


Outcome and benefits

In 2019, the Sydney Royal Easter Show welcomed a total of 903,630 attendees.  This annual event combines an agricultural show, and amusement park, and a fair.  It showcases livestock judging, produce, and a delightful mix of rural traditions and modern lifestyles. The Royal Agricultural Society of New South Wales organizes this grand celebration, which takes place at the Sydney Showground, Sydney Olympic Park, over two weeks around the Easter period.  The show’s popularity has continued to grow year after year, drawing people from both the country and the city to experience agricultural competitions, animal encounters, live entertainment, carnival fun, and much more!


The Seven Experience Dome was awarded gold for the Best Commercial Exhibitor at the Sydney Royal Easter Show in 2019.


The Seven Experience Dome was purchased back by The Dome Company, the digital printed was painstakingly removed, and the 10m dome has been used for several events since 2019. We still have this dome in stock for hire.